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Sponsored products are the oldest and best performing ad unit on Amazon. It can also be the most competitive placement. Most advertisers bid on keywords with Sponsored Product Ads, however another great place to target these ads are directly targeting competitors ASIN pages. But there is an issue with doing this that can effect your
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In the fast-evolving landscape of e-commerce, Amazon stands as the behemoth platform that dominates online retail. With millions of sellers vying for visibility and market share, leveraging every available tool is crucial for success. Enter Artificial Intelligence (AI), a technology that has revolutionized various industries, including marketing. Among the plethora of AI-driven applications, ChatGPT, an
truMKT - Amazon PPC and Retail Media Ad Management Agency. 